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UPDATE: Wow! What a response! This article has been shared hundreds of times on social media and has been used by many of our customers. To keep it relevant, we've updated this blog post to reflect the release of Drupal 9 and changes in the industry.While you're here, make sure to check out our

In today’s rapidly evolving digital world, traditional SEO methods are no longer enough to keep up with the changing algorithms and user expectations. For Drupal businesses, the key to staying ahead in 2026 lies in embracing the cutting-edge approaches of GEO (Generative Engine Optimization) and

Most teams still treat “visibility” as a ranking problem. That assumption breaks the moment discovery flows through answer boxes, AI summaries, internal search, and task-focused journeys that never resemble “ten blue links.”For Drupal site owners, the challenge is sharper: you are not managing a

Table of ContentsWhy rankings are no longer the whole scoreboardAEO, GEO, and SXO in plain termsWhy Drupal sites have an edge, and where they usually breakStep 1: Identify the questions that decide outcomesStep 2: Create canonical “answer pages” inside DrupalStep 3: Write answers that can be quoted

Table of ContentsAI Impact on Drupal: Personalization, Search, and Conversions by 2026How AI Is Transforming DrupalWhat AI-powered personalization actually enablesWhy Personalization Matters for SEO and ConversionsSearch Optimization in Drupal: AI, Voice, and Internal SearchYour Next Steps for an

Upgrading to Drupal 11 is more than just a version bump; it’s an opportunity to modernize your entire digital experience platform (DXP). However, for many organizations, the migration process becomes a complex and chaotic exercise in rework, broken classifications, and lost relationships. The root

Table of ContentsIntroductionWhat Are Conversational Gen-AI Assistants?Chatbots vs. Conversational Gen-AI AssistantsHow Gen-AI Assistants Work on DrupalVisual Workflow: User to Content7 Ways Gen-AI Improves Engagement on DrupalTop Gen-AI Tools for Drupal (2026)Drupal + Gen-AI: Solving the User

When Conversations Replace QueriesThe way people find information is no longer limited to typing into a search bar. Many now begin their journey with a simple voice command, a question directed at an AI assistant, or even a prompt to a generative AI model. Queries like “What’s the best way to learn

For nearly two decades, digital marketing revolved around one central truth: when users needed information, they searched.They typed keywords, skimmed links, clicked through websites, and slowly pieced together answers. Brands that mastered SEO dominated visibility, traffic, and conversions.But the

Imagine a world where your online store doesn’t rely solely on clicks and menus, but anticipates, acts, and transacts entirely guided by AI. The notion of the buyer journey is evolving into something more proactive and autonomous. If your digital store isn’t built for this shift, you may be behind